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The Good Roll Factory Ghana LTD (TGR), a subsidiary of The Good Roll Holding of The Netherlands, has signed an agreement with Innohub Limited to provide Capital Raise Support and Management Support services, as TGR seeks to be the first fair trade toilet paper factory in Africa that makes sustainable T-Rolls from bamboo.

The Good Roll produces and supplies recycled toilet paper that comprises 100% recycled paper, without chlorine, dyes, and fragrances, making it environmentally friendly. Currently Setting up a factory in Ghana, the company looks to produce toilet paper that will solely contain bamboo and will be the first company to make bamboo toilet paper in Africa. Being Biodegradable, Bamboo is the most sustainable alternative to wood; it is a type of grass, so there is no need to replant after harvesting. Sustainable production to make bamboo into toilet paper requires water and other materials to be collected, reused, and recycled. Therefore, bamboo production not only consumes less energy but also about a fifth of the water needed to convert wood pulp into the same amount of toilet paper. Bamboo is a raw material that is a much more sustainable choice for our planet.

In choosing Ghana, CEO of TGR Faisal Ahmed explains that, Ghana which is the gateway to West Africa, has a lot of bamboo that can be potentially utilized without any adverse environmental conditions, but currently little is being done with. Therefore, through the purchase of the Bamboo, Farmers are being provided with a new source of income. Setting up the factory in Ghana will also offer more employment and income opportunities for the youth in Ghana. In addition to all the factory work, a unique packing line for packing the toilet paper will also offer employment opportunities targeted at women over 40 who cannot find jobs in the current labour market.

Furthermore, producing locally, the Good Roll will decrease the importation of toilet paper into Ghana. Currently, all toilet paper brands being used in Ghana is imported from abroad; Ghana imports more than 70 million ($) dollars’ worth of toilet paper.

The Good Roll is in partnership with the Good Roll Foundation building sanitation facilities throughout Ghana. The organisation will also invest in training programs for farmers to produce bamboo sustainably and efficiently. The factory’s set up has commenced.

Innohub is a Business Accelerator, Management Consulting, and Impact Investment platform, which supports Small and Growing Businesses to become sustainable, scalable and investment ready, and match them to the capital needed for growth. According to the Chief Executive Officer of Innohub, Mr. Nelson Madiba Amo, Innohub is excited to work with TGR since the company’s solution touches on the three cardinal points of impact: PLANET, PEOPLE AND SHARED PROSPERITY. Innohub is currently engaging various local and international investors for TGR’s rollout in Ghana.

The Good Roll Factory already has attracted a couple of local investors including Footballer of the Year and Captain of Ghanaian senior football team, the Black Stars, Andrew Dede Ayew. Apart from investing financially, Andre Dede Ayew will also be one of the Brand Ambassadors of TGR.